Privacy Policy

At Sports Fitness we are committed to protecting the privacy of visitors to our website. When you provide your data to Sports Fitness, we will endeavour to keep it secure and use it only for the stated purposes as laid out in this privacy policy. We will not pass on or sell any data to external sources. Read on to find out why we collect personal data, what we use your data for and how we keep it secure.

We only collect your information when you register on our site, subscribe to our newsletter, complete a form or place an order.

We will indicate which data we require. If the information is optional, we will indicate that it is not required to complete.

When you register with, or order from our website, we ask you to enter the following details (as appropriate): name, e-mail address, telephone number or postal address. You may visit our site without providing any information.

How we safeguard your information 

We use a number of security procedures to ensure and maintain the integrity of your sensitive personal, private and confidential information every time you submit a request, place an order or enter, access, or submit personal details.

Among these measures are: Secure Sockets Layered (SSL) technology to fully encrypt your information while it’s transmitted via the Internet, password protected directories and databases to keep your information secure, or PCI Scanning to guard our servers against any weaknesses and hackers.

We use a secure server for all transactions. Therefore, we send all credit and or sensitive data supplied using Secure Socket Layer (SSL) technology and encrypted onto the payment gateway provider’s database. Only people authorized with specific access rights to this system, and who are required to maintain the information’s confidentiality, may access it there.

Once a transaction is concluded, your confidential and sensitive information is not retained on our servers.

Types of data we collect 

Website Cookies 

Similar to most online traders, we use cookies to improve user experience. We collect general information on users, and track visits to our website. 

What are Cookies
Here at Sports Fitness we use cookies to collect information. Cookies are small data files which are placed on your device as your browse Sports Fitness. They are used to remember your visit to Sports Fitness, and to help us target products and services specifically to your interests. 

Information Collected

The cookies we use collect information regarding your browsing and purchasing behaviour, we do not collect any personal information such as name, address or contact details. 

How are Cookies Managed

The cookies stored by your device when you access Sports Fitness are designed by:

1.         Sports Fitness (Magento) and are necessary to enable you to make purchases on our website

2.         Third parties, including but not limited to Trustpilot & Google, who participate with us in marketing user information/experience gathering

3.         Third parties, including but not limited to ShareThis, who broadcast banner adverts on behalf of Sports Fitness.

What are Cookies used for?

1.         Technical purposes essential to the effective operation of Sports Fitness

2.         To enable Sports Fitness to effectively market to you

3.         To collect information on website usage and browsing patterns

4.         To enable Sports Fitness to meet its obligations to pay third parties their referral fee when you visit our website via one of those external channels.

How do I disable Cookies?

If you want to disable cookies you need to change your website browser settings to reject cookies. How you can do this will depend on the browser you use.   Further details on how to disable cookies for the most popular browsers are set out below: -

For Microsoft Internet Explorer:

1. Choose the menu “tools” then “Internet Options”

2. Click on the “privacy” tab

3. Select the setting the appropriate setting

For Google Chrome:

1. Choose Settings> Advanced

2. Under "Privacy and security," click “Content settings”.

3. Click “Cookies”

For Safari:

1. Choose Preferences > Privacy

2. Click on “Remove all Website Data”

For Mozilla firefox:

1. Choose the menu “tools” then “Options”

2. Click on the icon “privacy”

3. Find the menu “cookie” and select the relevant options 

For Opera 6.0 and further:

1. Choose the menu Files”> “Preferences”

2. Privacy

What happens if I disable cookies? 

This depends on which cookies you disable, but in general the website may not operate properly if cookies are switched off.  If you only disable third party cookies, you will not be prevented from making purchases on our sites.  If you disable all cookies, you will be unable to complete a purchase on our sites.

Google Analytics

Here at Sports Fitness we use Google Analytics to track the details of visitor numbers and behaviours. This information is collected and processed in such a way that it does not identify individual users. We cannot, and we do not allow Google, to make any attempt to find out the identities of individuals visiting our site, or any information on what pages an individual visited or how long they were on site.  

Mailing Lists

As part of the registration process for our newsletter we collect personal information. We use that information to keep you informed about things you’ve asked us to keep you up to date with such as new football kit releases and sales or special offers. We also use the information to target our emails as effectively as possible to avoid providing you with information that is of little interest to you. We may email you on occasion to ask you to update your preferences so we can ensure we are only sending relevant emails to people who want to receive them. 

We use a third-party provider, MailChimp, to deliver our newsletter. We gather statistics around email opening and clicks using industry standard technologies to help us monitor and improve our e-newsletter. For more information, please see MailChimp’s privacy notice. You can unsubscribe to general mailings at any time of the day or night by clicking the unsubscribe link at the bottom of any of our emails or by emailing our customer services team on customer.service@sports-fitness.co.uk

Third Parties

We don’t transfer, trade or sell your personally identifiable information to anyone else. This omits reliable third parties who help with the operation of our website, conduct our business, or service you, provided they agree to keep this data strictly confidential. Nonetheless, we are allowed to disclose your information if we are convinced it is appropriate to enforce our site policies, be in compliance with legal requirements, or protect others' or our own property, rights or safety. We may provide visitor information that is not personally identifiable to other parties for advertising, marketing or other uses.

Access to your personal information

You are entitled to view, amend or delete the personal information that we hold. Email your request to customer.service@sports-fitness.co.uk

Changes to this Privacy Notice 

This privacy policy was compiled in May 2018 and is due for review in May 2020 or earlier if necessary.

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